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net 2.0 will stop private time


         The swish tender crayon persons of Web well acquainted 2.0 of all of us. MySpace. Digg. Flickr. Neveroyatnosupertrendovye startapy of Silicon dale , which for millions are bought great mediaconglomerates and do the creators stars. Tom Anderson (Tom Anderson), Kevin Rose (Kevin Rose) — it their movies are pinned to wallpapers by the generation of Web 2.0. But the idols of that monster which life was given recognize badly.  I am resolutely convinced: activity Web 2.0 spirit turn almost as a result about complete evaporation of secrecy in the internet. And why.


         single-minded with a genre


          Let will find out first, what means it actually is Web 2.0. A catchword is the eye-communicable wrapping, trouncing under itself the bottom set of certain principles and mechanical methods. Majority under netting 2.0 understands mounting popularity of blogosfery. maturity of common networks. discovery of tagov and drop of ending users into creation of product.It the free ranging of connections and free swap with acquaintances . Such details can exist considered near enough to essence; faithful determination is not particular even to the huge minds.  We will craft an try understand on examples. Most successful — Digg.com, many of the aspects transferred by us are integrated in him. Unlike traditional edifying resources, information here write participants. observations and also notes equipped an consumer , to him pleasing, linkuyutsya with the personal mode . Type of user of linkuetsya with the types of acquaintances , that allows to look over texts, suggested each further by the participants of group. adjoin excellent programmatic decisions with elements of blogginga toward it.  Or MySpace, most powerful communal network (now belonging the corporation of Rupert Merdoka (Rupert Murdoch)). Its users can be exchanged musical store , ideas, movies and lexis , are within a place to assemble new populace and find new happiness due to the organization of references.but it is indicated within MySpace, that your companion loves some The splendid Arctic Guitar Axe fantasy Marsupials, maybe , same motivation please and to you.  trap 2.0 means the evolution of onlayn-biznesa also. Google from a search engine grows into a promotion ground. An e-mail, pressed the systems of immediate exchange by reports, became mainly biznes-instrumentom. position and workplace with form of their Ajax-analogues all more many appear unnecessary . Possibility to do everything on-line, conceivably , never by was consequently important.


         remuneration of client


         And why no? What is further mass become by «movement », than wider than adjust affect association , so much the improved for an user, does not it? previously today Digg puts fixed publishing industry under a threat — his participants not bad proved in an information which would correspond their hold demographic criteria retrieval. status of source to that confirmation. owed to MySpace teenagers ubiquitously got prospect in the round of tenacious affectionate guardianship to do that they succeed the preeminent of all, namely: to dally, nalazhivat' the clumsy socializing with an opposite floorboards , divided opinions regarding the last «chips» plus musical novelties.  Flickr gave free fotokhosting millions of users. unpaid to victorious technical insight an trade became cinema simple, as never. employ of licenses of resourceful Commons Lari of Lessiga (Larry Lessig) is an key that Flickr has standing in some sense of «oppozitsionerskuyu», that must attract other hesitantly adjusted livelihood hackers and koderov-amateurs. With appearance of Google packages and chart for many a inevitability fallen sour in a presence Outlook: why to compensate Microsoft, qualification all, that is required , accessible on-row for gratis ? Taking into account enlargement of complex in the whole globe , and also development of the movable internet, you practically resolve never remain without konnekta.  Sites Web 2.0 change wonderful functionality and present the finest network entertainments. Is not it perfect really?


         


         within a silence whirlpool


         into spite of plenty of user «washes», revenue of companies, unavailable in this sphere, residue minimum. consequently minimum, that arises up question: what not plainly on a surface? To take that Flickr, our last illustration . Purchased Yahoo for some inconceivable million dollars, this service just in broad brings a money. Glance on a site. anywhere here objects of revenues? surely , it is offered to you to purchase the privileged connection , but I am ready to squabble , that the number of requiring fee users can be counted on fingers on the hands of millionaires, purchasing Flickr. Yahoo downs a money on maintenance of work of Flickr by a worrisome quickness.  Not so a long before Digg got investments within size of 1 million dollars on development of business. His main foundation of takings , as potential to sight , — advertising vverkhu a sheet , given Google Adsense. Scarcely here bullion bottom. novel possibilities appear in Digg incredibly slowly.The unique improvement was full to the improvement of connection amid users, which can observe now, what other participants are demanding at.  probably , most intense example — it YouTube. On some estimations, overhaul outlays for $1 million in a day on payment of traffic plus channel, possessing a necessary carrying gift , taking into account the amount of the begun to the swing videotape . What in such means do they intend to extract services , to cover these charges?


         So in what secret?


         hence , a foremost question comes to a head: how does several of these business enterprises hope near begin to work? All of them squander a money, with none demonstrates visible potential of unloading arrived besides advertising of Google. definitely , advertising of Google inside itself is wonderful, but it brings a change only Google.  Why Web 2.0 does cost thus expensive? Why is MySpace appraised added than inside the partly of milliard of dollars, into spite of absence of distinct biznes-strategii? Why does the hypothetical opinion of Digg exceed $20 millions, whilst a mission has not a solo idea about that, somewhere a cash must go from?  An answer is information. advertising . Shallow niceties about me and re you. now where currency .This dispute is not new, — I heard such objection beginning the most different adherents Web 2.0, next soap-bubble. They, maybe , first comprehend him for anybody commencing popular bloggerov, articulate , for John Battellya (John Battelle).  excluding however an argument is important. There is a line, which unites projects, lessening under the concept of Web of 2.0: all of them with great enthusiasm assemble information on you and your contacts . That likes you. That likes you and concurrently to your friends. Digg knows, what you supplementary notes, what demographic assemblage you work to, as other participants reacted since a that demographic assembly on your post. MySpace is talented to analyse the picture of all user on any algebraic parameters, what only can be expected , and subsequently to excavate out and add near it information about that you accomplish and what exchanged during on-line, and as it is interconnected with by information about your associates from a that (otherwise other) demographic niche.Flickr, perhaps, most interesting check . you assemble a inquiry «lady-cat», plus Flickr gives out most popular — on the sum of klikov — print . Comparing a color and other information about an image by words, utillized in thorough queries, Yahoo gradually fills up a base, fixing the features of individual perception. It is often necessary to hear that fundamental variation between Yahoo and Google, but to utter about a prospect, into that a company Yahoo wants, that the internet was described by group , and Google prefers to charge this business robots. Google in dealing oriented on creation of algorithms. Yahoo, acquiring Flickr and Delicious (with yet something , what a company looks like on), hopes that crucial direction dealing will survive set by users — plus social networks.


         closing party


         thus , Merdoku is known all about MySpace. pecuniary guru from Yahoo know all of your cloak-and-dagger ideas, hardback -symbols and cinema . The recruits of Google fixed all of your searching behavior , and, can argue on whichever, they intend zalinkovat' them with your mailbox and ezhednevnikom. And yet via anything, that you behavior in Networks. How many does this information cost? charming into explanation growth of expenses on marketings researches in the internet, raise of quantity of relating in the whole planet , it is possible to guess to statdannye resolve only ascend in a price.  Wherein there is anything priceless , a procure and sale is forever present. Our social networks, sharp habits, the features of visual insight will exist pitilessly sold any, who will fancy to entail a hand on our detailed demographic information. plus when your pictures, documents , mail, all of your friends will exist on-procession , you also will comprise to be on relation .Due near general allotment of the internet — since , say, inside the frame of «wireless» task Google within San Francisco — option to go out on connection for you self-direct be always. And one occasion you on connection — you supply by information promotion specialists.  When a serialization -simmer , urgent mesh 2.0, will disintegrate — when great transactions force remain following , new millionaires will grasp a rest , and your favourite sites will appear under control large industry , — an finish will come innovations. past — only never-finale polish of mechanisms of marketing device .  Hey, but you and your associates , at least, willpower become closer to all other! into addition, you will encompass free khosting for movies